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marketing Archive
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The Influence of the Marketing Communication on Consumer Behavior
Posted on February 27, 2017 | No CommentsGheorghe ORZAN The Bucharest University of Economic Studies Raluca-Florentina TIŢA The Bucharest University of Economic Studies Raluca-Giorgiana CHIVU The Bucharest University of Economic Studies Ștefan-Ilie OANȚĂ The Bucharest University of […] -
Personal Branding in Education Environment
Posted on July 23, 2015 | No CommentsProf. Mircea Udrescu PhD “Artifex” University of Bucharest Abstract Each product or service can now be covered by a lot of marks. Therefore, now and in the near future communications […] -
The Risk of the Firm’s Marketing
Posted on November 13, 2014 | No CommentsAssoc. Prof. Dan NASTASE PhD Master Ana Maria Melania PAUN Master Adrian RADU „Artifex” University of Bucharest Abstract The complexity of economic and social relations, plus the development of science […] -
On Motivation and Motivation
Posted on November 13, 2014 | No CommentsProf. Mircea UDRESCU PhD “Artifex” University of Bucharest Abstract Economic motivations were a big influence on consumer behavior motivation. In this context, it is considered that the general motives which […] -
Application of Crowdsourcing in Marketing
Posted on September 11, 2014 | No CommentsAssist. Professor Tamara Vlastelica BAKIC, PhD Assist. Professor Slavica Cicvaric KOSTIC, PhD, Assist. Lecturer Ema NESKOVIC, MSc University of Belgrade Abstract Nowadays, a growing number of companiesis focusing on cost […] -
Marketing Decisions in Terms of Consumer Behavior
Posted on September 11, 2014 | No CommentsAssoc. Prof. Dan NASTASE PhD. Master Student Cristian STOICIU Student Denisa OPREA „Artifex” University of Bucharest Abstract On the market, the consumer is defined as the main element, element of […] -
Sports Journalism and the Quality of Sport and Sport Culture in Romania
Posted on September 11, 2014 | No CommentsAssistant teacher Cristian GHENA, PhD Student „Artifex” University of Bucharest Abstract The issue of recognition of a sports journalism as a quality component of social life that can positively influence […] -
Influence of Sports Journalism in Improving the Quality of Sport and Increasing the Awareness of Public about Sport and Sport Culture
Posted on June 2, 2014 | No CommentsAssist. Cristian GHENA PhD. Student “Artifex” University Bucharest Abstract The issue of recognition of a sports journalism as a quality component of social life that can positively influence the sports and […] -
Logistics, Management and Efficiency
Posted on May 28, 2014 | No CommentsProf. Mircea UDRESCU PhD. “Artifex” University of Bucharest Sandu CUTURELA, PhD. Student National Defense University Abstract The problem related to the efficiency of the management for organization is general being […]